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Who We Are

Our Mission

Tudela Global is a consultancy and training organization dedicated to enhancing Jewish and Israeli cultural competency in the global travel and hospitality sectors.

We partner with hotels, tour companies, airlines, cruise lines, tourism boards, and hospitality professionals to create meaningful experiences rooted in cultural respect, religious awareness, and historical understanding.

To help hospitality and travel providers deliver exceptional, inclusive service to Jewish and Israeli guests—ensuring every traveler feels welcomed, understood, and respected.

Our Leadership

Why It Matters

What Makes Us Different

Jewish and Israeli travelers often face cultural misunderstandings that result in uncomfortable or unsatisfactory experiences. These missed moments of connection can lead to:

  • Lower guest satisfaction

  • Poor reviews

  • Lost opportunities for brand loyalty

From dietary needs and holiday observance to communication styles and modesty norms, small gaps in awareness can have a big impact.

By bridging these gaps, Tudela Global helps service providers:

Build trust with culturally distinct guests

Encourage repeat visits and long-term loyalty

Differentiate themselves in a competitive marketplace

Specialized Expertise
This isn’t generic DEI training. Our programs are tailored, practical, and grounded in real cultural and religious contexts specific to Jewish and Israeli travelers.

Measurable ROI
Our clients see tangible results: higher guest satisfaction, fewer negative reviews, and access to a growing, loyal traveler segment.

Credible Certification
Our certification is more than a stamp—it’s a signal to guests that your brand understands their needs and goes the extra mile.

Strategic Growth
We don’t just train—we position your brand for visibility through strategic partnerships and inclusion in marketing channels that reach Jewish and Israeli travelers worldwide.

Want to stand out in service and grow your global impact?
Tudela Global equips your team with the tools, training, and cultural fluency to do just that.

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